In September 2011, Scott Creative was contacted by Scottsdale Segway Tours to bring a face to the newly formed business. Operating in the city of Scottsdale, Arizona, this company provides exciting mobile tours of some of the most notorious tourist attractions in the Scottsdale area. What the founders needed was a logo that reflected the fun experience that customers can expect from Scottsdale Segway Tours.
After exploring several visual interpretations, the final design utilizes a circular badge, clean typography, a strongly contrasting color palette and an abstracted figure in the center. It’s a modern and sporty logo that will entice viewers to take a closer look at Scottsdale Segway Tours for their next outdoor adventure. While working remotely comes with its challenges, Scott Creative bridged the gap by providing quality work and a high degree of customer service.
“We are beyond excited with the work Scott Creative has done for us. Scott Creative can handle remote clients and turn out excellent work. We will continue to go Scott Creative for all of our design needs.” (Becca Cook, Business Relations, Scottsdale Segway Tours)
The company logo appears throughout their website, http://www.scottsdalesegwaytours.com and on the company trailer as well. Scott Creative also designed additional collateral pieces, including company business cards and a rack card that provides more information for tourists in the Scottsdale area.